Cosmetic Claims: Practical Hints – Recommendations for Dealing with Cosmetic Claims

Working Group Cosmetic Claim, Gesellschaft Österreichische Chemiker

Advertising statements in the cosmetics sector are used to inform the final consumer about properties and qualitative characteristics
of cosmetic products. They are essential instruments for distinguishing between products; they stimulate innovation
and promote competition. To assure that advertising statements of cosmetic products fulfil their purpose adequately, they must
be fair and they must not mislead consumers. The legal framework for Germany and Austria is outlined in this publication of
the GÖCH Working Group “Cosmetic Claims”. Examples of efficacy tests and associated claims for skin and hair products are
presented. Particular attention is paid to critical advertising of the absence of animal testing, of the non-use of preservatives, as
well as “allergy-free”, “hypoallergenic”, “sensitive” and “free from....” claims. Some non-compliant examples are presented as
cardinal errors. This document is particularly meant to help small and medium-sized enterprises.

Schlagwörter

14,02 € pro Stück

zzgl. 7% MwSt. (nur Deutschland)

Online verfügbar
Zurück nach oben

Wir nutzen Cookies auf unserer Website. Einige von ihnen sind essenziell für den Betrieb der Seite, während andere uns helfen, diese Website und die Nutzererfahrung zu verbessern (Tracking Cookies). Sie können selbst entscheiden, ob Sie die Cookies zulassen möchten. Bitte beachten Sie, dass bei einer Ablehnung womöglich nicht mehr alle Funktionalitäten der Seite zur Verfügung stehen.