As part of its strategic plan, Provital unveiled its new corporate identity on 4th May, under the tagline that encapsulates its very essence: Do Care.
Caring for people, communities and the planet has always been the driving force behind Provital. We are a customer-oriented company with a clear international outlook, focused on delivering solutions to the cosmetics industry and end customers alike, using natural active ingredients for skin and hair care.
These values of caring for people and the planet, more valid now than ever, are behind Provital’s presentation of its new brand. They are reflected in its new logo and visual aesthetic, in a colourful explosion of joy and vitality that strengthens more than ever the purpose that inspired its conception and is explained in its message: Do Care.
Because caring is the force that continues to drive Provital forward. Because we believe that caring means taking action. And because caring is also about anticipating trends, inspiring our customers, co-creating solutions with them and, above all, continuing to grow together.
Now more than ever, Provital Do Care.