Infinite well-ageing – powered by Senolytic Science

The Best Active Ingredient Award in Skincare by in-cosmetics Global 2024

For the first time in the industry, we provide a very solid substantiation on senolytics, in vitro, ex vivo and in vivo. ETERWELL™ YOUTH, THE holistic solution for healthy ageing skin, acting on the cellular level, efficient on any skin types, ethnicities and for any age, gender. It acts at the root cause of ageing: clearing senescent (zombie) cells. This patented active, 100% of natural origin according to ISO16128 standard, produced from a rare plant, alpine willowherb, helps rejuvenate the healthy skin appearance, revert the skin damage induced by senescent cells. Reduces the appearance of wrinkles and helps increase the skin elasticity and smoothness with a better skin structure. It is COSMOS, Fair for Life, Natrue, Halal, China listed and vegan compliant.


Key benefits

  • Holistic healthy ageing - acts at the cellular level
  • Helps revert skin damage induced by dermo-destructive senescent cells*
  • Helps restore and boosting collagen*
  • Synergetic potential with other actives on Collagen*
  • Helps slow down the premature ageing of skin
  • Reverses the skin appearance by 6 years (after 2 weeks) and 9 years (after 3 months) **
  • Reduces the appearance of fine lines and wrinkles **
  • Helps increase skin elasticity and skin smoothness **
  • Provides a rejuvenated skin appearance with vibrant healthy looking-skin

* in vitro and ex vivo, ** in vivo


Mode of action

ETERWELL™ YOUTH acts in every skin layer at cellular level, clearing the dermo-destructive senescent cells in excess (promoting apoptosis), and consequently drops the release of SASPs and increases collagen for a better skin texture and structure, improving the skin elasticity and appearance of wrinkles for healthy looking skin.


Key scientific results

ETERWELL™ YOUTH at 3% significantly improves the skin texture (skin smoothness) by 24% after only 2 weeks corresponding to a skin physiological age looking 6 years younger and even 9 years younger after 3 months.

ETERWELL™ YOUTH at 3% significantly reduces the crows feet wrinkle after 3 months (-17% volume and -11% depth).


Holistic sustainability

We ensure a full sustainable solution including biodiversity protection, regenerative farming, responsible sourcing and limited environmental impact that brings nature to people’s lives. Organic cultivation and sustainable land use helps preserve Swiss Alpine biodiversity; restoring soil, purifying water, and enhancing climate resilience. Our entire supply chain is transparent and traceable, and our relationships with farmers are always ethical. ETERWELL™ YOUTH has a low carbon footprint (under 3kg CO₂ eq/kg) thanks to a gentle extraction process using 100% renewable electricity.

ETERWELL™ YOUTH is a journey to the skin built on kindness and respect, with values that travel all the way back to the mountains helping our planet and our skin to age well while also delivering important emotional benefits like well-being and self-care. This innovation gives consumers new life to their skin responsibly, contributing to both people and planet.

To learn more about this latest innovation and discover the related formulations, click here:

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About dsm-firmenich

As innovators in nutrition, health, and beauty, dsm-firmenich reinvents, manufactures, and combines vital nutrients, flavors, and fragrances for the world’s growing population to thrive. With our comprehensive range of solutions, with natural and renewable ingredients and renowned science and technology capabilities, we work to create what is essential for life, desirable for consumers, and more sustainable for the planet. dsm-firmenich is a Swiss-Dutch company, listed on the Euronext Amsterdam, with operations in almost 60 countries and revenues of more than €12 billion. With a diverse, worldwide team of nearly 30,000 employees, we bring progress to life™ every day, everywhere, for billions of people.


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