Givaudan Active Beauty reinvents hyaluronic acid with the launch of Cristalhyal™ e-Perfection, a sustainable and patented vectorised complex of bentonite clay and high molecular weight (HMW) hyaluronic acid (HA). Crafted by white biotechnology and powered by a modification of the electrostatic charges at HA molecule’s surface, the triple-action ingredient accesses the skin’s deep layers via electrical attraction to provide well-ageing benefits, long-lasting hydration and mattifying effects. 

Hyaluronic acid is perceived as the gold standard for skincare, leading the beauty market as the hero molecule most mentioned and requested by consumers when talking about innovation, trends and efficacy [1]. However, while consumers are aware that HA can penetrate the skin, they may not know that high molecular weight HA, which offers the greatest hydration benefits, does not spontaneously penetrate [2]. Cristalhyal™ e-Perfection complex changes this paradigm by proving that it is possible for HMW HA to reach deep epidermal layers which previously seemed impossible! 

Amandine Scandolera, Head of biological evaluation for Active Beauty, said, “Cristalhyal™ e-Perfection is an exclusive combination of HA and bentonite clay, inspired from ionophoresis [3]. Thanks to a patented and proprietary process, bentonite clay can be activated to efficiently entrap molecules of HMW HA in the interstitial space of specific lamellar structures. Hyaluronic acid molecules will thus benefit from an electrical attraction from the skin’s deep layers, to a depth of 75 microns.” 

Cristalhyal™ e-Perfection completes the range of hyaluronic acid solutions for beauty brands thanks to its impressive in-depth skin perfecting properties, supported by clinical tests: 

• Long-lasting hydration (more than 24 hours in just one application), a benefit that sig-nificantly smoothens the skin 
• Well-ageing, enabling a decrease of fine lines in the crow’s feet area by 27.3% after one month 
• Mattifying effect, with a significant reduction of skin’s shininess by 27.4% 

Cristalhyal™ e-Perfection not only demonstrated long-term benefits after prolonged use of the product (28 days), but also showed significant well-ageing and mattifying benefits after just one application. In addition to these skin-perfecting benefits, with both of its constituents recognised for their textural properties, Cristalhyal™ e-Perfection also acts as a sensoriality booster, bringing softness to the formula through its satin-touch. 

Would you like give it a try? Our Active Beauty team has specially formulated an inspiring concept, S3D® STEP UP, to highlight the benefits of two ingredients, Cristalhyal™ e-Perfection and Neoporyl™. This non-tinted skin perfector will improve skin quality and texture day after day while improving skin complexion and minimizing pores with repeated use. Enjoy its instant and lasting effects on your skin! 

To learn more about our new ingredients, we invite you to visit us at our booth (G80) during in-cosmetics global, taking place in Paris (France) or to connect to uxbeauty.givaudan.com, our digital platform dedicated to cosmetic ingredients.  

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[1] Givaudan CMI study – My Beauty Community / My Dream Beauty – Nov. 2021, France 

[2] Givaudan CMI study – Focus on HA – April 2020, Global 

[3] Where a device generating electrical micro-currents is used to promote ingredients penetration into the epidermis