DE 
Recognizing the growing demand for beauty products that deliver instant and lasting results, CLR proudly announces the relaunch of CutiGuard CLR™ and MultiMoist CLR™, two powerful, natural active ingredients. Backed by pioneering new studies, these actives address skin longevity and hair vitality, helping consumers look and feel their best — at first glance and beyond.
In today's fast-paced world, where people often form opinions in seconds, skin that radiates youth and health can make all the difference. CutiGuard CLR™ provides an innovative approach to skin longevity. It makes skin look visibly younger and more attractive, even at first sight, as demonstrated in an industry first `first impressions" study´.
Involving 170 so-called naïve graders of various ages and nationalities, participants assessed standardized images of volunteers before and after a six-week treatment with a cosmetic formulation containing 3% CutiGuard CLR™ (applied twice daily). Graders had just three seconds to decide which image showed better-looking skin.
The result? An overwhelming 76% of participants preferred the skin after treatment — a clear testament to the ingredient's ability to positively shape how others perceive us.
MultiMoist CLR™ was designed to bring a new level of protection and performance to natural hair care. In today’s market, where efficacy, sustainability, and innovation are paramount, MultiMoist CLR™ represents a breakthrough solution that meets contemporary consumers’ evolving needs—not merely masking hair concerns, but actively working to restore its natural beauty.
It shows convincing effects in both leave-on and rinse-off formulations. MultiMoist CLR™ potently protects against the oxidative degradation of hair’s keratins and lipids—even after just one application in shampoo. It improves overall hair condition, shine, and suppleness. In addition, MultiMoist CLR™ strengthens hair and reduces frizz and static flyaway. Finally, it even protects against color fading caused by repeated washing, making MultiMoist CLR™ a natural all-in-one solution for hair that shines, feels irresistibly soft, and is effortlessly manageable.
These groundbreaking studies confirm what consumers value most: results they can see and feel. The relaunch of CutiGuard CLR™ and MultiMoist CLR™ reflects CLR’s mission to empower beauty with science, offering products that really make a difference.
CLR
Chemisches Laboratorium
Dr. Kurt Richter GmbH
Sperenberger Str. 3
12277 Berlin / Germany
Tel. +49 30 85 10 26 0
