with KeraMatch™ V

Formulation ID: ED0169

Breathe new life into your hair care regime with this revitalising shampoo enriched with KeraMatch™ V, featuring our vegan-suitable* alternative ingredient to animal-derived keratin. KeraMatch V imparts strengthening benefits upon the hair fibre and improves the overall condition of damaged hair. To help deliver this hair protein, our combination of surfactants, Crodasinic™ LS30, Crodateric™ CAB 30 and Crodateric CAS 50, build a lacy foam that is mild yet powerful in cleansing the scalp and hair. Meanwhile Versathix™ builds the ideal viscosity for a luxurious lathering experience.

PhaseIngredientINCI NameFunctionalitySupplier% w/w
A Water Deionised Aqua -   To 100
Crodasinic LS30 Aqua (and) Sodium Lauroyl Sarcosinate Surfactant Croda 20.00
Crodateric CAB 30 Cocamidopropyl Betaine (and) Water (aqua) Surfactant Croda 20.00
Crodateric CAS 50 Cocamidopropyl Hydroxysultaine Surfactant Croda 10.00
Versathix PEG-150 Pentaerythrityl Tetrastearate (and) PPG-2 Hydroxyethyl Cocamide (and) Aqua Thickener Croda 4.00
Euxyl® K903 Benzyl Alcohol (and) Benzoic Acid (and) Dehydroacetic Acid (and) Tocopherol Preservative Schülke Inc. 1.20
Cromollient™ SCE Di-PPG-2 Myreth-10 Adipate Emollient Croda 1.00
KeraMatch V Aqua (and) Hydrolyzed Pea Protein (and) Hydrolyzed Vegetable Protein Revitalizing protein Croda 1.00


  1. Add water to main beaker.
  2. Add remaining ingredients one at a time and allow to mix in completely.
  3. Adjust pH if necessary.


  • Appearance: Slightly yellow liquid; pH: 5.87 ± 0.5; Viscosity: 3260 ± 10% (Brookfield RVT Spindle #4, 10rpm, 1 min.)
  • Stability: 1 month at 50 ºC, 12 weeks at RT, 40 ºC, 45 ºC, and 5 x - 24 hour freeze-thaw cycles

Reference: 330-10-84

Euxyl® K903 is a registered trademark of Schülke Inc.
This formulation was developed in North America. Contact your local sales representative with enquiries as ingredient availability can vary by region.
(*) can be considered to be generally suitable for vegan; however, as there is no single agreed definition nor a standard, global certification, if you are interested in making a vegan claim, please request our Vegan Suitability statement for specifics on this product and compare to the certification(s) you are seeking to meet.


Non-warranty The information in this publication is believed to be accurate and is given in good faith, but no representation or warranty as to its completeness or accuracy is made. Suggestions for uses or applications are only opinions. Users are responsible for determining the suitability of these products for their own particular purpose. No representation or warranty, expressed or implied, is made with respect to information or products including, without limitation, warranties of merchantability, fitness for a particular purpose, non-infringement of any third party patent or other intellectual property rights including, without limit, copyright, trademark and designs. Any trademarks identified herein, unless otherwise noted, are trademarks of the Croda group of companies.

©2020 Croda International Plc

Back to top

We use cookies on our website. Some of them are essential for the operation of the site, while others help us to improve this site and the user experience (tracking cookies). You can decide for yourself whether you want to allow cookies or not. Please note that if you reject them, you may not be able to use all the functionalities of the site.