With a sealing action, Hidrahair® Seal SE MB offers immediate repair of up to 97% of split ends.

Split ends are one of the main signs of hair damage, compromising the appearance and integrity of the strands. They occur due to exposure to mechanical, chemical, and environmental factors, such as excessive brushing, frequent use of heat tools, chemical treatments, and ultraviolet radiation. These agents contribute to the degradation of the hair cuticle, exposing the cortex and encouraging the formation of cracks, which evolve into the dreaded Trichoptilosis — the scientific term for split ends.

The presence of these fissures in the hair fiber directly impacts the health and beauty of the hair, resulting in:

• Dry and brittle appearance
• Difficulty in combing and styling
• Loss of shine and softness
• Increased frizz
• Breakage and thinning of the strands

To address this issue in an effective and innovative way, Chemyunion introduces Hidrahair® Seal SE MB, an active ingredient developed to repair split ends, offering a complete treatment for damaged hair.

The technology behind Hidrahair® Seal SE MB combines a polysaccharide obtained through a fermentation process (pullulan), a disaccharide (trehalose), an amino acid (arginine), and an organic acid (lactic acid), in an aqueous system with propanediol. This synergy of ingredients allows the formation of a bioadhesive, flexible, and uniform film that seals damaged ends, improving the texture and strength of the hair fiber.

What sets this active apart is its ability to chemically interact with the hair fiber surface, ensuring effective adhesion even on rougher surfaces. This results in a longlasting treatment that protects against further damage and restores a healthier and revitalized appearance to the hair.

With this innovation, Chemyunion reaffirms its commitment to developing scientifically grounded and technologically advanced solutions for hair care. Hidrahair® Seal SE MB enters the market as a revolution in split end treatment, offering an effective alternative for those who wish to maintain strong, shiny strands without the need for frequent trims.

Chemyunion, Booth #1C80, In-cosmetics Global 2025

About Chemyunion:
Every day at Chemyunion we create and develop sustainable and innovative ingredients, aligned with market trends, for the personal care, health and home care sectors. Our advanced capabilities in delivery systems, organic synthesis, peptides and plant extraction provide maximum efficacy and safety to each ingredient, while adding perceived value to our clients’ formulas, and their consumers, through relevant brands around the world. Through the adoption of sustainable processes such as Supercritical CO2 and Biotechnology, Chemyunion follows the precepts of green chemistry that are globally recognized under the principles of Sustainability. Discover how easy it is to innovate with Chemyunion. www.chemyunion.com