Knowde Raises Seed Round to Transform the $5T Chemical Industry


San Jose, CA - 15 February 2018

Knowde, a San Francisco-based startup that is transforming the $5T chemical and ingredient industry, launches today with a seed investment round. Knowde connects chemical producers and their customers online, early in the buying process. Bee Partners led the round, with participation from Refactor Capital, 8VC, FJ Labs, Cantos Ventures, and angel investor Rick Borenstein. Garrett Goldberg, partner at Bee Partners, will join the company's board of directors.  

"This industry recognizes the need to evolve from an offline model," said Ali Amin-Javaheri, co-founder and CEO of Knowde. "Our mission is to be the catalyst to the digital era and we're grateful to have the support of our investors to accelerate this path."

For producers, Knowde is the world's first online marketing platform dedicated to chemicals and ingredients. Knowde makes it easy to market raw materials and connect with new customers online. With just a few clicks, producers can now build a branded online product presence, reach many more customers, and access unique insights. For chemists and procurement, Knowde is the easiest place to discover, research, and find ingredients. Following a successful beta period, the company has begun connecting producers with customers during the discovery process, with plans to reach further into the buying journey.

The chemicals industry impacts every market imaginable and is one of the largest industries in the world, yet this space has remained unchanged for decades. This is one of the few remaining industries that has not moved online.

"At the earliest stages of venture creation, we often look for traditional industries untouched by the software that's eating the world," said Garrett Goldberg. "The chemical industry has surprisingly few digital capabilities and is ripe for change. Knowde is creating a new digital model that combines a knowledge network, workflows, and unique content to ignite an enormous market network."

This round of funding will be used to expand the knowledge graph, strengthen the self-learning data model, build new features on the platform, and grow the team to support increased customer demand.
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