Greentech: HEBELYS - Maintain Skin Beauty in Mature Age


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St Beauzire, France - January 2019
According to demographic studies, 2020 will be a turning point, wherein individuals 60 years and older will outnumber children than five. This increasing longevity has led to new challenges in the cosmetic field. Today’s population expects to live longer and in good health, this status referring to as aging well. A second status is referred to as positive aging, where individuals assume aging as part of their personal identity.

HEBELYS IS LINKED TO THESE CONCEPTS BY SUBLIMATING THE SKIN. IN FACT, BY ACTING ON THE KEY BIOLOGICAL TARGETS OF SENESCENCE, HEBELYS BOOSTS THE CUTANEOUS ARCHITECTURE AND MAINTAINS SKIN’S BEAUTY AFTER 60 YEARS OLD

HEBELYS was developed in collaboration with DEINOVE from Sphingomonas hydrophobicum. This microorganism has the capability to utilize a wide range of organic compounds and to grow and survive in stressfull environment, HEBELYS embraces the beauty of maturity, targeting senescent cells, and also has emotional benefit.

The highly promising results already shown by HEBELYS concerning its ability to improve dermis integrity, have been reinforced by a clinical study performed on 24 subjects between 60 and 70 years old showing:


Moreover, HEBELYS induces a smoothing effect and has an anti-wrinkle effect on crow’s feet, these results showing a strongly retructuring effect.

Besides, HEBELYS has emotional benefit, by increasing self-esteem (+10.5%***, Rosenberg test).



About GREENTECH
A pioneer in plant biotechnology when created in 1992, GREENTECH develops and produces for the cosmetic, pharmaceutical and nutraceutical sectors, high-tech active ingredients originating from the deep mechanisms of plants, algae, micro-algae and micro-organisms drawn from across the world.

Containing over 100 active ingredients and 3 000 extracts, GREENTECH’s portfolio meets all expectations and needs of the skin, whatever the functionality or the age.

The GREENTECH group, with its 4 companies – GREENTECH, GREENSEA, BIOVITIS and Mapric – has 3 subsidiaries in Germany, USA, and Brazil and is present on all continents and more than 30 countries across the world thanks to a network of local distributors.

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