SEPAWA® CONGRESS 2022 

Speaker: Josmary Valesquez

Company: Nouryon

Title: A Majority Biobased Surfactant Blend That is Easy to Formulate and Outperforms Standard Surfactants

Abstract: Household consumers are increasingly looking for more sustainable cleaning solutions. Sustainability can take many forms in this regard, whether it’s about biobased materials, biodegradability, (micro)plastics reductions, life cycle analysis’s or reducing CO2 emissions. Furthermore, consumers require high performance and cost competitive solutions. Surfactants play an important role in hard surface cleaning and we see exciting innovations in this space. Utilizing our R&D and manufacturing capabilities, we have crafted a majority bio-based and high-performance blend that provides formulators with manufacturing simplicity, which delights the downstream consumer and provides sustainable hard surface cleaning. The product achieves the highest level of consumer requirements by: - Exceptional performance-in-use for hard surface cleaning - Delivered in a not classified formulation - Is quat-free - EU and Nordic Ecolabel compliant - Majority biobased of vegetable origin (RSPO MB) As well as providing unique consumer benefits, the product also provides formulators with numerous advantages: - Optimized blend for maximized cleaning and degreasing performance - Only cleaning component needed in HSC formulary - Nonionic surfactant blend that is compatible with all other type of surfactants - High activity, product to minimize packaging and reduce transport costs - Mobile liquid to freezing and below - Suitable for use in a broad range of pH (4-11) - Low viscosity for easy pumping and handling - Rapid dissolution when formulating even at low temperatures - Good temporary foaming which can be supplemented through formulation - Crystal clear, low color product for formulation aesthetics We believe this product is the latest innovation that the markets needs to achieve the sustainability goals whilst delivering exceptional performance in hard surface cleaning for households.