Speaker: Melda Lloyd Payne

Company: Kobo Products Inc.

Title: ASGP – Superdispersible Natural Origin Hybrid Treatment

Language: English

Abstract: 

ASGP renders treated powders hydrophobic, and superdispersible with minimal agitation and energy used during grinding phase. Superior dispersibility helps them be incorporated easily into anhydrous systems or oil phases of emulsions and facilitates fast and uniform color development. ASGP treatment is recommended for emulsions, hot pours, anhydrous gels and powders. In formulation, it gives a creamy feel, true color and provides pressing aid in powder formulas. When applied on the skin, it promotes better wear properties due to the ASGP treated pigments‘ adhesion to skin.