Author A. Wilsch-Irrgang
Journal Edition sofw journal 6-2019


Consumers expect laundry, care and cleaning products (LCC products) to be safe and effective. Here, the sensory evaluation of a product by the customer is of great importance, because the fragrance very often not only influences the general acceptance of the product, but also has a significant bearing on its perceived performance in washing and cleaning or in laundry care. That is why LCC  products contain perfume, because perfumes play a significant role in commercial success.

Back to top
Cookies make it easier for us to provide you with our services. With the usage of our services you permit us to use cookies.
More information Ok