Abstract

Consumers around the world are more and more aware of the harmful effects of environmental pollution on skin and hair. The personal care industry has provided a variety of answers to such concerns in the form of cosmetic ingredients and multiple types of interesting formulations. POLLUSHIELD™ functional ingredient is a complete solution that can be used to protect the skin from damage while helping recover a healthier appearance. Among other features, this ingredient prevents the accumulation of pollutants, increases the skin’s resistance to oxidative damage and can help improve complexion in individuals exposed to urban pollution.