As part of our strategic plan to expand our global presence, we, at Provital, are thrilled to announce the launch of our new subsidiary, Provital USA, serving the United States and Canadian markets under the tagline that encapsulates our very essence: "Do Care."
With almost 30 years since our initial international expansion, we have established ourselves as a leader in the cosmetics industry, present in over 100 countries, and with subsidiaries in key markets worldwide.
Our CEO, Ricard Armengol, remarked, "Remaining true to our values and commitment to product excellence, we are excited to introduce Provital LLC to the world. Although we have been present in these markets for many years through our cherished former distributor, Centerchem; this marks a significant milestone in our journey, as we strive to bring our caring ethos and natural active ingredients directly to customers across the United States and Canada."
With a focus on customer-centricity and sustainability, we have carved a niche for ourselves in the global market. Currently, 85% of our total revenue comes from exports to approximately 90 countries, and we operate through 46 distributors and 6 commercial subsidiaries. We have established a strong presence in key markets such as Brazil, China, France, Poland, Germany, and more. Nonetheless, enhancing our presence in the USA and Asia-Pacific region is a strategic priority, as we see tremendous growth opportunities in these markets. Our aim is to cater to the evolving needs of consumers while maintaining our commitment to sustainability and product innovation.
Our new subsidiary, Provital LLC, embodies our core values of caring for people, communities, and the planet, as well as our know-how in the sector: For over 44 years, we have been committed to delivering natural active ingredients for skin and hair care solutions that promote well-being and sustainability.
Caring is at the heart of everything we do. It is what drives us to continuously innovate and create products that make a positive impact on people and the environment. Do Care is not just a tagline; it's a reflection of our commitment to making a difference.
As the cosmetics industry faces an uncertain future, we remain steadfast in our mission to maintain solidity, adaptability, and independence while staying true to our vision. The launch of Provital USA marks another step towards realizing this vision and achieving global outreach. It signifies our dedication to expanding our footprint and sharing our values of caring and sustainability with customers worldwide. As we continue to shape the future of the cosmetics industry, we reaffirm our commitment to making a meaningful difference in people's lives and the planet we all share.