Product Launch Pad - SOFW - Verlag für chemische Industrie

Brussels, BELGIUM | 27 July 2021

Solvay Introduces a Breakthrough Restorative Routine for Textured Hair

With a complete textured hair routine designed to clean, care and style curly hair, Solvay is helping textured hair consumers embrace their natural hair one wash at a time.

Cleveland,, USA | 15 July 2021

Lubrizol Announces PemuPur™ START Polymer Polymeric emulsifier for skin and sun care formulations

Consumer priorities on health and sustainability are challenging formulators to develop stable skin and sun care formulations that are naturally derived without sacrificing the refreshing sensory experience.

BUFFALO GROVE, Illinois | 15 July 2021

ANGUS Chemical Company Launches New Alkalizer for Hair Colorant Systems

Formulations with ™ are shown to provide excellent color lift performance, color deposition and wash fastness, with reduced hair damage when compared to alternative chemistries

Holzminden, Germany | 15 July 2021

Lilybelle® by Symrise: Lily of the Valley Fragrance Ingredient from Renewable Sources

Symrise has developed a special fragrance raw material from renewable sources: Lilybelle®, a lily of the valley fragrance ingredient with a refreshingly flowery note. It will provide perfumers with novel possibilities for the creation of scents for personal care products, cleaning products and laundry care products.

Argenteuil, France | 12 July 2021

Givaudan Active Beauty Unveils Zanthalene , the Scalable Active Able to Mimic Botox Properties to Combat Wrinkles and Skin Discomfort

Givaudan Active Beauty presents Zanthalene®, a scalable natural active ingredient crafted by green fractionation with botox-like efficacy and skin sensitivity modulation benefits.

Cleveland,, USA | 08 July 2021

Experience Vibrant, Long-lasting Hair Color with Lubrizol’s Chromapol™ ColorPOP Polymer

Lubrizol Life Science - Beauty (LLS Beauty) brings long-lasting color performance to consumers with Chromapol™ ColorPOP polymer. It provides color protection in permanent, semi-permanent and temporary colors, as well as in shampoos, conditioners and leave-on treatments.

Holzminden, Germany | 08 July 2021

Symrise Launches SymReboot™ OC, its First Processed Probiotic Dedicated to Oral Care

SymReboot™ OC complements the Symrise biotics range as a novel COSMOS approved soothing ingredient with proven efficacy in strengthening gums and promoting a healthy oral microbiome.

Duesseldorf-Holthausen, Germany | 29 June 2021

BASF Expands Biopolymer Portfolio with COSMOS-approved Rheology Modifier Hydagen® Clean

Consumer demand for natural cosmetics is growing rapidly, prompting personal care manufacturers to find eco-friendly alternatives to tried-and-true solutions.